Supreme Cannabis Company Profile
The approach to cannabis is changing, not just in Canada, and Supreme Cannabis is sitting at the center of this transformation. Headquartered in Toronto, Canada, Supreme Cannabis is a global cultivator and distributor of cannabis, with a mission to not only make a positive impact on people but on planet Earth as well. To do this, Supreme Cannabis focuses on growing better cannabis businesses across the globe, a move thought to push the industry forward and has been doing this for the last four years.
Trading on the Toronto Stock Exchange under the stock ticker FIRE, a symbol chosen to act as a testament to the company's passion for high-quality cannabis, Supreme Cannabis is engaged in the production and sale of medical cannabis. With its understanding of cannabis consumers, as well as the cannabis market as a whole (like how operational focus leads to growth), Supreme has accumulated recognition for being a consumer-focused company, particularly because of its production of high-quality products that reflect consumer preferences and tastes. Unlike other companies, Supreme goes above and beyond, collecting data that helps improve its products, like how 85% of cannabis consumers will not purchase products that have minimal flavor or scent, and how in the legal rec market in Canada, cannabis in the form of a flower is more dominant when compared to edibles and concentrates.
Alongside focusing on consumers and building long-term advantage and proprietary, Supreme Cannabis has also developed the reputation of producing a variety of top brands, which includes 7ACRES. Listed in a top-tier brand category in all provincial supply agreements, 7ACRES has a three-step strategy when it comes to the high margin segment of the Canadian rec market. First, 7ACRES strives to produce quality products. Next, it scales quality, and third, 7ACRES strives to establish premium brand and pricing. As of December 2018, the average wholesale price in the medical cannabis market by 7ACRES is $6-7 per gram.
Focusing as well on developing relationships with other brands and public figures, Supreme Cannabis has had a tremendous amount of light shed on it by the media. From its $10 million investment and global partnership with MediGrow to partnering with Wiz Khalifa's Khalifa Kush Enterprises, the company is well-positioned for disciplined growth.
Recent, several BMO Capital Markets analysts initiated coverage on the company, rating it at Market Perform and giving it a price target of $2.50 CAD per share. This represents a 15% premium on the then-current market price. If all goes well, BMO analysts believe Supreme can reach a $3.00 CAD share price.
By focusing on the Canadian rec market, as well as producing quality products and premium brands, Supreme Cannabis is a strong platform with a bright future in terms of growth.
7ACRES
When Sarah Herburger was suffering from chronic pain, her father, Peter Herburger began growing medicinal cannabis in an attempt to help her. When Canada then created regulated commercial cannabis under the ACMPR 7ACRES saw the opportunity to become a federally licensed cannabis producer. Since March 11, 2016, 7ACRES has been striving towards becoming a leader in the global cannabis cultivation market.
The company boasts quality cannabis that is grown at scale and will continue to be sustainable and of excellent quality.
Based in Kincardine, Ontario, the 7ACRES greenhouse is 340,000 sq ft. Due to use of advanced HVAC and CO2 enrichment using the full-spectrum sun, the greenhouse cultivates indoor cannabis that has sun-grown characteristics.
As the only licensed producer focused on craft quality cannabis in mass quantities 7ACRES has emerged as Canada's first B2B producer. 7ACRES is branded under The Supreme Cannabis Company and is sold by many of Canada's leading cannabis retailers: Aurora, Emerald Health Therapeutics. Namaste, Tilray and more.
Supreme Cannabis has also partnered with Dinafem - a world leader in cannabis genetics. The exclusive partnership between Supreme and Dinafem brings innovation in cannabis feminization, new cannabis varieties, and autoflowering characteristics to Canada. Dinafem is concentrating on bringing CBD chemotypes to popular cannabis strains.
Meet the Supreme Cannabis Company Team
Board of Directors
Micheal Labrier | Ron Factor |
Colin Moore |
Scott Walters |
Chairman and Director | Director | Director | Director |
Executives and Officers
Navdeep Dhaliwal | John Fowler | Dimitre Naoumov | Riyaz Lalani |
CEO & Director | President, Founder & Director | Chief Financial Officer | Chief Corporate Officer |
Chander Batra | Sony Gokhale | Omer Azeez | Steve Chan |
Chief Information Officer | General Counsel | VP Marketing & Regulatory Affairs | VP Investor Relations & Corporate Communications |
Craig Young | Barinder Bhullar | Scott Walters | Steve Kuzmaski |
VP Sales - Canada | VP Government Relations & International Affairs | VP - Corporate Development | Director, Human Capital |