"When I understood the massive benefits, it really changed my mind about the industry," Wrigley said of how his interest in marijuana was piqued. "You don't see too many opportunities to have that kind of an impact in an industry that is being created from scratch."
It seems the heir has his sights on the medical advantages of the drug.
About Wrigley's
Wrigley Jr., otherwise known as 'Beau,' is the great-grandson of William J. Wrigley Jr., who founded the famous chewing gum company in 1891. Inheriting the famous chewing gum company in 1999, Beau served as the president and CEO of the firm from that date until 2006, and in 2008, he helped negotiate a deal to sell the family business to Mars Inc.
Who is Surterra Wellness?
Surterra Wellness is a Georgia-based medical marijuana startup. It boasts 10 medical marijuana dispensaries and three distribution centers in Florida, supported by over 300,000 square feet of cultivation space. Surterra has licenses to operate in Florida and Texas, and currently in Texas, Surterra is growing its first crop of low-THC cannabis, available soon for delivery throughout the state.
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The latest investment will allow Surterra to significantly expand its cultivation space in Florida, as well as pursue partnerships with premier cannabis brands. On the roadmap, the company also plans to increase product development and undertake clinical trials on the use of cannabinoid therapies to treat anxiety, pain, and PTSD.
In time, it will also expand into other legal cannabis states.
Jake Bergmann, the CEO of Surterra, said that Wrigley's input will bring "decades of world-class experience and expertise" to the company as it grows.
He continued:
"Having a seasoned industry veteran like Beau intimately involved in building Surterra's business is exciting for the future of Surterra, our patients, and the entire medical cannabis industry."
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